Fortune Magazine is a global leader in business journalism with 55 million monthly page views and a readership of nearly 32 million, with major franchises including the Fortune 500 and the Fortune 100 Best Companies to Work For. I worked in Fortune's Marketing Department on the .com side, prototyping and developing numerous landing pages, data capture components, CVent minisites, Recurly marketing emails and performing A/B tests in Piano. Strategy is key, and ours increased both digital and print subscription rates significantly.